Sevierville Chamber of Commerce also earns six other awards in the competition
By Amanda Marr
Sevierville’s Bloomin’ BBQ & Bluegrass festival, produced by the Sevierville Chamber of Commerce, won the coveted 2015 Gold Grand Pinnacle Award (Division 1: Budget under $250,000) from International Festival & Events Association (IFEA) during this year’s 60th Anniversary IFEA Convention & Expo in Tucson, Arizona. The Grand Pinnacle is the highest award given by the IFEA in recognition of those festivals and events who have a balance of all the elements necessary to ensure a successful event.
“This is a tremendous honor for Sevierville,” according to Sevierville Chamber of Commerce marketing director Amanda Marr. “Bloomin’ BBQ & Bluegrass has been judged by industry professionals to be among the best in the nation—and it wouldn’t be possible without the support of our community, sponsors, city and all who visit us for the event each year.”
The Sevierville Chamber of Commerce also earned six other awards during the IFEA/Haas & Wilkerson Pinnacle Awards Ceremony including: Gold Pinnacle Award for Best Event / Organization E-Newsletter: Sevierville’s Great Escape, Gold Pinnacle Award for Best Social Media Site: fb.com/Sevierville, Gold Pinnacle Award for Best Company Image Piece: Shine in the Smokies Logo, Silver Pinnacle Award for Best Cover Design: Sevierville Vacation Planner, Bronze Pinnacle Award for Best Miscellaneous Printed Materials (Multiple Page): Sevierville Sports Planner and Bronze Pinnacle Award for Best Ad Series: Sevierville’s Winterfest Celebration.
“We are very proud to have earned so many notable awards on a globally competitive field. International Festival & Events Association allows us to stack our event production, marketing and promotions against strong organizations from around the nation and around the world so we’re always thrilled when our work is recognized within that competition,” responded Sevierville Chamber of Commerce CEO, Brenda McCroskey. “Further, the range of categories in which we received awards is very broad and ranges from overall event production to social media marketing, digital remarketing, design and advertising creative. I think that really speaks to the versatility of our team here at the Sevierville Chamber.”
Awards were handed out in a total of 68 different categories. The International Festivals & Events Association is the premiere association supporting and enabling festival and events professionals worldwide