27th Annual Jack Daniel’s World Championship Invitational Awards new barbecue champion

ZZ Cool Smoke, winning BBQ title

Cool Smoke winning team/photo submitted

LYNCHBURG (press release)—Cool Smoke from Richmond, Virginia claimed the title of Grand Champion at the 27th Annual Jack Daniel’s World Championship Invitational Barbecue in Lynchburg.

As Grand Champion, Cool Smoke earns $10,000, braggin’ rights as winner of what many consider to be the most prestigious barbecue contest in the world and the chance to defend its title in 2016. The team placed top 10 in several of the seven categories, including first place in Pork Shoulder/Butts. This marks the team’s second win at The Jack, claiming its first title in 2013.

To compete in The Jack™, domestic teams must win a state championship with at least 25 teams or a competition of 50 teams, or win one of the premiere barbecue competitions in the U.S.—Memphis in May, American Royal Open or Houston World’s Championship Bar-B-Que—which qualifies a team for an automatic berth. At The Jack, each team competes in seven categories: Pork Ribs, Pork Shoulder/Butts, Beef Brisket, Chicken, Dessert, Cook’s Choice and Jack Daniel’s Sauce.

Sixty-eight championship teams from the U.S. and a record 26 international teams from countries including Australia, Bahamas, Canada, Estonia, Germany, Japan, Norway, Poland and South Africa convened in Lynchburg to compete for the coveted Grand Champion title.

“It’s always exciting to see each team’s passion and dedication at the Jack Daniel’s World Championship Invitational Barbecue,” said Jeff Arnett, Jack Daniel’s master distiller. “They live and breathe barbecue. It’s great to see the competition getting hotter every year, yet the friendly atmosphere remains. We want to congratulate Cool Smoke on winning its second Grand Campion title—that’s an incredible feat.”

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